Yinka Ilori Rhythm Wool Rug

**Yinka Ilori x Dunelm*** 100% Hand crafted wool* Dense carved pile* Bold Geometric pattern Introducing Yinka Ilori x Dunelm. Our new and exclusive collaboration with artist and designer Yinka Ilori celebrates playful design with original pieces you can make your own. Inspired by similarities between Yinka's London upbringing and Dunelm's origin on Leicester market, the collection remixes and reimagines nostalgic shapes, colours, and themes. The beautifully Crafted Rhythm wool rug features a striking geometric design that’s inspired by textile tessellation. The dense 100% Wool pile is hand caved to emphasise the geometric shapes and finished with a round edge for a modern twist, a true showstopper for any living space.  Add a warming and playful layer of design to your home with Yinka Ilori x Dunelm. The Rug Pictured Is: 160x230cm Why Wool? Choose wool for its natural durability, cosy warmth, and easy maintenance. Naturally resilient, wool fibres bounce back easily, making them ideal for high-traffic areas. They also act as a natural sound and heat insulator, helping to create a quieter, cosier space. Shedding: What to Expect (and How to Manage It)As a natural wool product, you may notice shedding and an odour at first, this is completely normal! Shedding happens because loose surface fibres are working their way out, which is a natural part of wool’s settling process and does not mean anything is wrong. Over time, the fibres will tighten, leaving you with a strong, long-lasting, and beautiful rug. Any initial odour will dissipate quickly as the rug airs out, giving you the cosy comfort wool is known for. Tips to reduce shedding:Vacuum gently using suction only, avoid brushes or beaters as these can pull the fibres and prolong shedding. Rotate regularly for even wear. Trim loose fibres with scissors – never pull. Blot spills gently as scrubbing can cause fibre breakage.